Link Building Strategies Post Penguin

Link Building Strategy after Penguin Update

If you are outsourcing your link building, you must learn that the old link building methods do not work anymore after the Google Penguin updates. In fact some of the link building methods can do harm to your rankings rather than doing good. Link building services need to certainly alter their strategies after the latest Google Penguin updates. The Google Penguin update efficiently punished websites which went for web spam and building artificial links. TheseĀ  websites were struck with notable traffic and ranking reduction.

link building strategyWith the Penguin update, Google has penalized so many blog networks, link networks, and websites involved in blackhat techniques for inflating their incoming links. Many small and big businesses who had hired SEO agencies in the past have suffered manual penalties from Google and are still trying to recover from these penalties. Quick shortcut methods for link building like free directory submissions, automated link blasts, forum profiles andĀ  blog commenting, which were once considered as effective techniques for building links to improve your position in search engine results. With the Penguin algorithm updates, these tactics can invoke penalties. Google now favors natural links or links that are earned, rather than links that are built. In this article, we will discuss Penguin proof link building techniques. Continue reading

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Digital Marketing – What is it?

What is Digital Marketing?

Digital Marketing is also known as Internet Marketing. Digital Marketing is a combination of many old and new Internet marketing strategies.

In the early era of Internet, promotion of website to get more traffic was known as Internet Marketing. e-Marketing is another term for Internet Marketing. Websites, blogs, forums, emails were the main platforms used to get traffic in e-Marketing. Search Engine Optimization was one of the major strategies of Search Engine Marketing. Social Media Optimization and Online Reputation Management became important strategies of Social Media Marketing.

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